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A design agency has the expertise to draw your target audience to the site and give them an ideal user experience. Good agencies will have both a willingness to understand your vision and the skills to bring beautiful designs to life. Whether you’re creating your first website or looking to redesign an old one, it’s important to get it right. Ensure that your CTAs have the intended effect by focusing on having one primary call to action on each page, so as to not overwhelm your visitors with countless demands. Make that primary CTA stand out by using a strong and contrasting color, an easy-to-read font, and a button design that is clearly clickable.
Pros and Cons of Using WordPress.com
As you can see in the guide above, there are many top website builders with options for all kinds of business and personal needs. There is no magical one-size-fits-all approach to choose the best website builder. You need to find the right balance of cost and features to fulfill your needs. First, we’d like to be clear that the WordPress we’re recommending here is the open-source free content management system (CMS) from WordPress.org, not the site builder of the same name at WordPress.com.

How to choose the best small business website builder for you
Web design software can have these features already made for you with templates. For more information, check out our article on making a beautiful website for your small business. Hick’s law states that when users are bombarded with choices, it’ll take longer for them to make decisions. In web design, this means it may be difficult for visitors to make a decision such as subscribing to an email or buying a product. Farrah Daniel has been writing professionally since 2016, covering sex education, health and wellness, personal finance, marketing, small business and entrepreneurship and much more. As a full-time freelance writer, Farrah also manages and creates content for small businesses and nonprofits.
Best For Code-Free Customizations

You don’t need to be an expert in building or running a website from the get-go. If you feel like you’ll want a helping hand, or appreciate a few educational resources to help you get started, then we recommend choosing GoDaddy which offers expert guidance and support. Wix creates a personalized SEO plan for your small business once you sign up, meaning you can action its recommendations quickly to ensure your website follows SEO best practices. This will help your website appear and rank in search engine results, allowing users to find relevant content to their query. When we tested this out for ourselves, we got a detailed checklist within a minute.
How to Make a Business Website with WordPress – Video Tutorial
Best Website Builders for Small Businesses (2024) U.S. News - U.S. News & World Report
Best Website Builders for Small Businesses ( U.S. News.
Posted: Thu, 21 Sep 2023 07:00:00 GMT [source]
A good agency will communicate with you to learn about your vision, goals, likes and dislikes. They’ll be able to provide examples of websites they made for small businesses like yours. There are people out there right now searching for what your business offers, and SEO can deliver those searchers to your new website. If your site has ecommerce features, make sure they’re intuitive and safe to use. In most cases, you’ll use “your business name dot com” as your domain name to support your brand identity. A site with a basic template design and limited functionality won’t cost as much as a huge website with a lot of custom bells and whistles.
To learn more about how Wix prepared for CWV, check out this webinar we hosted with Google. When you create a website using our website builder, everything is there to build your business the way you want. Run it with total peace of mind knowing that there’s enterprise-grade infrastructure built into every site with free reliable web hosting, around-the-clock maintenance and fully managed security. Divi AI now comes with an advanced AI Image Editor that you can use to modify images on the fly right inside the builder. Not only can you generate brand new images out of thin air, reimagine them, and change their styles, but you can also use the power of AI to modify specific details about an... Everyone can try Divi AI for free, so update Divi and check it out yourself.
Wix Ecommerce: Top pick for online stores
But if you want control and features—and lots of them—then WordPress stands in a class of its own. Daily bloggers will love its customizability and SEO tools, and online sellers will enjoy the many ecommerce plugins. With all its plugins and templates, WordPress can make feature-filled, good-looking small business websites. If you’re a beginner, a simple website builder for a small business may be the best option. Most website builders feature an intuitive drag-and-drop builder and pre-made templates to customize website layouts easily. You might also check out site builders that use AI to create websites for the fastest building process.
best websites for design inspiration in 2024
Zyro offers inexpensive plans starting at $5 a month at this writing, but the basic plan comes with restrictively small allowances for storage space (1 GB) and bandwidth (3 GB). A Website Planet review of the service noted an issue with their test site looking different on desktop and mobile—the fix, to edit the mobile view separately, didn’t sound appealing to us. Unlike our other picks, Google Sites offers no live customer support, no built-in site metrics (although you can connect your site to, you guessed it, Google Analytics), and no blogging or e-commerce tools. However, if you use another app—such as OpenTable for restaurant bookings—you can add JavaScript code to embed that app’s widgets on your site. Most small businesses aren’t likely to bump up against the 2 GB bandwidth or 3 GB storage limits of the Combo plan ($19 per month or $14 per month if paid annually, at this writing).
Online Store Owners
Weebly excels at making good-looking websites on the cheap—provided you don’t need lots of fancy features. Its drag-and-drop functionality lets you easily set up your pages just the way you want them, and its default templates look great on desktop and mobile. Plans start at $29 per month, so you’ll pay a pretty penny for all that—but it’s probably worth it for large online stores. But if you get some plugins, Squarespace has even more ecommerce tools.
Vicky Bakery also knows that photography is especially important in creating a desire for its product (delicious baked goods). It utilizes image editing to move beyond typical square image templates and layers the images to stand out even more. That’s especially relevant for online booking, e-commerce, or custom apps.
Through its continuous scroll #DoingThings page, the Outdoor Voices website showcases user-generated content from social media and adds pop-up item tags that link right to the product page. The design detail cleverly utilizes social proof to boost conversions while also simplifying the purchasing process. There’s no need to be an expert to create a high-converting and stunning small business website design.
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